#5minutesreading ARTICLE. (PART 1) The Internet and Culture | English Self study
#5minutesreading ARTICLE. (PART 1)
The Internet and Culture
As in the sphere of education, the development of information and communication technologies and the wide-ranging effects of globalization are changing what we are, and the meaning of cultural identity. Ours is a complex world in which cultural flows across borders are always on the rise. The concepts of space, time, and distance are losing their conventional meanings. Cultural globalization is here, and a global movement of cultural processes and initiatives is underway.
Again, in the cultural arena, vast fields of opportunity open up thanks to online tools. The possibilities are multiplied for disseminating a proposal, an item of knowledge, or a work of art. Against those doomsayers who warn that the Internet is harming culture, I am radically optimistic. The Internet is bringing culture closer to more people, making it more easily and quickly accessible; it is also nurturing the rise of new forms of expression for art and the spread of knowledge. Some would say, in fact, that the Internet is not just a technology, but a cultural artifact in its own right.
In addition to its impact on culture itself, the Internet is enormously beneficial for innovation, which brings progress in all fields of endeavor—the creation of new goods, services, and ideas, the advance of knowledge and society, and increasing well-being.
The Internet and Personal Relationships
The Internet has also changed the way we interact with our family, friends, and life partners. Now everyone is connected to everyone else in a simpler, more accessible, and more immediate way; we can conduct part of our personal relationships using our laptops, smart phones, and tablets.
The benefits of always-online immediate availability are highly significant. I would find a long-distance relationship with my life partner or my family unthinkable without the communication tools that the network of networks provides me with. I’m living in Madrid, but I can stay close to my brother in California. For me, that is the key plus of the Internet: keeping in touch with the people who really matter to me.
As we have seen, the Internet revolution is not just technological; it also operates at a personal level, and throughout the structure of society. The Internet makes it possible for an unlimited number of people to communicate with one another freely and easily, in an unrestricted way.
Just a century ago, this was unimaginable. An increasing number of couples come together, stay together, or break up with the aid—or even as a consequence—of social communication tools. There are even apps and social networks out there that are purposely designed to help people get together for sex.
Of course, when compared to face-to-face communication, online communication is severely limited in the sense impressions it can convey (an estimated 60 to 70 percent of human communication takes place nonverbally), which can lead to misunderstandings and embarrassing situations—no doubt quite a few relationships have floundered as a result. I think the key is to be genuine, honest, and real at all times, using all the social media tools and their many advantages. Let’s just remember that a liar and a cheat online is a liar and a cheat offline too.
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